These MiniCards from Moo look sharp, don't they?

Well it didn't take nearly as long as we thought it would... as of today, we've officially trademarked "Chompie" and our cute little orange dinosaur logo (see the story behind "Chompie" in the last blog entry).

He's a cute little guy isn't he?  We always knew that he'd make a good logo for something... and now he has!  To celebrate the new identity of Chompie, we've made a couple of wallpapers for those of you with iPhones or iPod Touches.  Simply save it to your device and select "Save as Wallpaper".  We'd love to see pictures of it once you do!

We've begun working with a private firm to design the official Chompie logo today. 

The main envision that we have for Chompie's identity was inspired by this (the orange guy).  It's a wind-up dinosaur that my girlfriend Abby actually put in my stocking last Christmas... since then he's sat on my desk, collecting dust in his clear plastic dome of a cave and has inherited the name "Chompie". 

Relaying that same story (and picture) to the guys helping us put together our brand has been helpful to say the least... but I'm anxious for the final results.  Keep an eye on the site over the next few days, as I think we're making good progress.